Responsibilities
- Develop our marketing and branding presence throughout all channels
- Write, review, edit, and update content for Groupe Sebastien’s websites, blogs, marketing materials and similar platforms.
- Using social media to engage consumers, respond to questions or complaints and promote initiatives.
- Collaborate with internal departments to establish campaign objectives, complete tasks, identify and solve problems.
- Monitoring social media and company website metrics.
- Utilizing SEO methods to increase site traffic.
- Suggest new ways to promote company offerings and reach consumers.
- Develop content by researching, planning and executing strategies
- Maintain brand compliance and representation throughout the content creation process
- Collaborate and work with other members of the marketing team to ensure content is up to our standard
- Adapt and learn new skills to continuously improve content creation techniques
- Keep up with industry trends, platform changes, and new tools.
- Share insights on competitor marketing content
- Manage time effectively to meet communicated deadlines.